
Purina PRO PLAN®
Purina PRO PLAN® Medium Puppy Dry Dog Food – Chicken Formula
Chicken formula with colostrum for healthy growth in medium-breed puppies
P49-39284
Pairs well with

Purina PRO PLAN® Medium Puppy Dry Dog Food – Chicken Formula
About this item
Product Description
PRO PLAN® Medium Puppy Chicken Formula is a complete and balanced dry dog food crafted to support the healthy growth and development of medium-breed puppies. With high-quality chicken as the number one ingredient and colostrum to help develop a strong immune system, it provides everything your puppy needs for an optimal start in life.
The formula contains DHA from omega-rich fish oil for brain and vision development, along with easily digestible, high-quality ingredients for superior nutrient absorption. Scientifically proven antioxidants help boost natural defences, while the kibble can be easily rehydrated for weaning.
- 28% protein to support lean muscle growth
- Colostrum for immune and digestive health
- DHA to nourish brain and vision development
- Highly digestible ingredients for nutrient absorption
- No added artificial colours, flavours, or preservatives
Full Nutrition Facts
Ingredients
Chicken (dehydrated chicken – natural glucosamine source, chicken), brewers rice, whole grain wheat, animal fat preserved with mixed-tocopherols (form of vitamin E), oats, wheat protein, animal digest, barley, minerals, vitamins, amino acids, organic acids and natural flavours (including calcium, phosphorous, sodium, chloride, potassium, magnesium, vitamin E, vitamin B12, zinc, iron, vitamin B3, vitamin C, vitamin D, choline, manganese, vitamin B5, copper, vitamin B1, vitamin B2, vitamin B6, folic acid, vitamin A, iodine, aluminosilicate, selenium), dehydrated fish and fish oil, beet pulp, colostrum, natural antioxidants.
Guaranteed Analysis
Crude Protein (Min) | 28.0% |
Crude Fat (Min) | 17.0% |
Crude Fibre (Max) | 3.0% |
Calcium (Min) | 1.0% |
Phosphorus (Min) | 0.8% |
DHA (Min) | 0.1% |
Glucosamine (Min) | 400 mg/kg |
Vitamin C (Min) | 70 mg/kg |
Vitamin E (Min) | 460 IU/kg |
Omega 3 Fatty Acids (Min) | 0.5% |
Omega 6 Fatty Acids (Min) | 1.5% |
Calorie Content
3,700 kcal/kg (3.7 kcal/g)
The Nutrition, Explained
What’s Really Inside?
This recipe delivers the right balance of protein, fat, and essential nutrients for medium-breed puppies. The high-quality chicken provides complete animal protein, while DHA from fish oil supports cognitive and visual development. Colostrum helps protect your puppy’s developing immune system and maintains a healthy gut.
With highly digestible ingredients and no added artificial colours, flavours, or preservatives, it ensures your puppy gets maximum benefit from every bite.
Nutritional Highlights
- Colostrum: Helps strengthen immune and digestive health
- DHA: Supports brain and eye development
- High-quality protein: Builds strong, lean muscles
- Antioxidants: Promote natural immune defences
- Omega fatty acids: Support skin and coat health
Feeding Guide & Transition Instructions
Feeding Guide
Puppy Weight (Adult) | 1.5–3 months | 4–5 months | 6–8 months | 9–11 months |
---|---|---|---|---|
10–15 kg | 200–265 g | 175–240 g | 150–210 g | Adult Portion |
15–25 kg | 265–365 g | 240–330 g | 210–290 g | Adult Portion |
* Portions are a guideline and may be adjusted based on your puppy’s age, activity level, and body condition.
Feed twice daily and always provide fresh, clean water.
Transition Instructions
Switch to PRO PLAN® gradually over 10–14 days. Begin with 25% new food mixed with 75% old food, increasing the proportion of new food each day until only PRO PLAN® is fed.
Delivery & Returns
Most orders take 1–3 working days to deliver after dispatched, depending on your location. Outlying areas may take longer than city centres. Please allow up to 10 working days for delivery.
For more information, please see our Delivery Terms & Fees page or give us a call on 021 979 3940
If you need to return a purchase, you can do so by completing our Return Request Form.
If you have any questions, you are always welcome to contact us. We'll get back to you as soon as possible, within 24 hours on weekdays.
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